SIGNAL

For over 25 years, we have been on a mission to improve oral health across the globe by promoting a simple but effective message: Brush Day and Night. We believe that every smile matters and that nothing should get in the way of smiling – especially not poor oral health. To date, we have reached over 102 million consumers around the world, spreading outstanding oral health so that everyone can unlock the power of their smile.

It's important to establish good oral habits in children from a young age, so that nothing gets in the way of smiling. Especially not poor oral health.

Stop and think for a moment how a simple act of teeth brushing can impact them for life. More than just a healthy smile, brushing day and night can help children develop healthy self-esteem and make a positive impact on their school performance and social skills. A life-changer in more ways than one. Truly, twice-a-day brushing can redefine the world of oral health as we know it.